Defining the Audience
Target Audiences:
Primary: Aspiring female developers and producers for video games. This thesis project is catered to women in the gaming industry; therefore, those who already have an interest in making games will benefit greatly.
Secondary: Women in the process of choosing a career. Individuals who are undecided may look at the project and decide if this career path is meant for them.
Stakeholders: Gaming companies. These companies who advocate for gender equality in the workplace will be paving the way for other companies, perhaps even outside of the gaming industry. Some may believe these companies might be putting their resources and reputations at stake.